Is Make Money Online a good niche? The short answer is NO.
Now that you have your answer, let’s see the why behind the no.
Why is Make Money Online not a Niche?
First of all, make money online is an industry. It includes many, oh so many different themes and topics. You need to niche down.
Why? Well, are you willing to talk about the hundreds of different ways you can make money online? It sure looks good for a blog or a YouTube channel that you cover so many topics but, are you an expert in all of them?
Wait, what? I have to be an expert? If you have never succeeded at dropshipping, are you considering selling a course that teaches people on how to make money with dropshipping?
By the way, this is how fake gurus do it. They do a little research and then put together an overpriced course that won’t teach you everything you need to know because they want to sell you their coaching session, which is also overpriced.
Oh and this is how THEY make money online.
I wrote an article about fake gurus. You can read it here.
Ok, let’s go back to the industry. So you want to choose only ONE way to make money online. One you like, that you enjoy and that is making YOU earn money online.
Just to be clear, dropshipping is NOT even close to being niche enough to get started. You really need to dig deeper and find something that no one talks about, something you have researched but you didn’t find the right information for.
This leads to the next part of the long answer.
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Is it Suitable for a Complete Beginner?
Well, if you have never made money online, who are you to tell other people on how to make money online?
To be successful in this industry, you have to have credibility. The way to get some credibility is: 1- you took multiple courses on your niche and 2- you actually earned money online.
So, no, it is not suitable for a complete beginner unless you are willing to take months of training and taking action on what you’ve learned so you get some results and you can help others.
Of course you can start by talking about what you learn in the courses you took. That will start building up that credibility unless you are only trying to sell those courses so you can earn an affiliate commission…
The second thing to take into consideration is the competition. It is a wild jungle out there. But hey, haven’t you heard that more competition means more money? Or that the more competition, the merrier?
Actually, people who are saying that are the one who earn millions of dollars every year selling THEIR courses to people who want to learn how to make money online.
Competition means that there is a market and that people are buying. That’s a good thing.
The problem comes when you are competing with million dollar companies who have big budgets for ads. They can easily spend over $10,000 per month in ads. Can you?
If you are blogging, know that you are competing with big names that are on page one in the search results. The only way you can compete, is to write better articles. Can you really beat a 16,000 word article by Neil Patel?
Same with YouTube. I know the algorithm is different on YouTube, but it may take 6 months or more before you get results.
What about Facebook ads, or any ads? Well, have you found a product that was worth spending your money on ads to promote? Which leads to my next point…
Are any Good Products to Promote?
I have a hard time finding real products that will really help people in the make money industry.
I think that the best way to promote products or services in that industry would be to stay away from the course and focus on everything else you need for your business.
The big problem is the number of fake gurus and the number of overpriced courses. So you have to take a $2,000 course to learn how to promote that course using the organic Facebook method.
Just to make sure you know what I’m talking about here is the “new” method that consists in creating a Facebook account (or tweeking yours) so that it looks like a professional account and tells people what you are doing.
Then you go into Facebook groups where your ideal client ( the person selling the course’s ideal client…) and you add them to your friends list. Then you engage with them in messenger and you try to sell them YOUR coaching AND the course you took.
They are EVERYWHERE! If you dig a bit, they have been in the industry for 1 or 2 years top and they only talk about how their mentor helped them, without ever saying the name of that mentor until you ask.
Then, you search the name of that mentor and, of course, it’s most likely a fake guru selling overpriced courses teaching people to make money with coaching and selling the course they took.
Oh and did I mention the overpriced course? I know, you pay for the experience of the person. Ok. But at the same time, they should be making money from their main business, not from their course (unless they are a teacher that teaches you a language, that’s different).
Why would you pay over $1,000 for information that is available for free on the internet? Well, some people don’t know that they can access it for free. Some others don’t know that there is probably a $100 course on Udemy or other platforms.
Most people don’t know that there are very good books or that you can find super valuable information with Google Scholar.
It’s only once you are part of the industry that you get to discover how it really works, unless you are not curious about the industry.
If you are not curious, you are not in the right place.
Ok ok, there is ONE good thing about overpriced courses, they have some structure. Again, some more affordable courses also have a structure…
How many times have you heard the people selling those courses all they want to do is help others to make money online?
They always say that. They want to help you. And they shame you for not having the $1,000 for their course. They shame you for not having the $100 you need to book a call with their team so they can sell you a super high ticket coaching program.
Really? Are these the products you want to be selling? People shaming people who are hesitant to take a $2,997 course because it’s a big chunk of money and they should know better and just take the course?
That’s a real problem. Most courses are targeting people who don’t have tons of money and they are taking that money away from them.
Be aware of what is going on before you choose to promote anything. Do your research on the product and the owner. Read reviews, the good and the bad. Especially the bad.
You might be interested in watching this interesting video
What if I Really Want to be in The Make Money Online Industry?
In conclusion, if you really want to be in the make money online industry, there are a few things you might want to do:
- Niche down to something more specific and become a real expert.
- Do your research and try every product you promote. Beware of the fake gurus.
- Be honest. If something isn’t good or worth it, explain why.
- Be ready to put in the time and the work to succeed.
- Make sure you are passionate enough to stick to that niche to start earning money from it.